Filipino Job Seekers, MSMEs, AI Skills na Kailangan sa 2026

Updated , at 1:23 PM PHT
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AI Employment Trends, Job Seekers, MSMEs: Mga Dapat Gawin

AI in the PH Job Market: How to Apply & Get Hired
  • A. Comparing the Job Market in and
    1. Previous statistics: The employment rate in was estimated at 96.8% (higher compared to , which was at 96.4%). On the other hand, the unemployment rate last was estimated at 3.2%. This is lower than the unemployment rate in at 3.6% and also lower from at 3.9% [2].
    2. Here are the most recent data: () Employment Rate: 95.2% (down slightly from 95.3% in and 96.1% in ). Unemployment Rate: 4.8%, which translates to 2.50 million jobless Filipinos (up from 4.7% in ). Underemployment Rate: 12.2% or 6.04 million individuals who have jobs but want more working hours (an improvement from 15.2% in ). Labor Force Participation Rate (LFPR): 63.8%, accounting for 52.13 million Filipinos active in the workforce.
    3. There are now AI systems in the job market that implement AI talent acquisition technologies. With AI, corporations now process job applications and hire new employees faster - especially when applying online. AI helps spot employees with quality and experience in relevant skills.
    4. Corporations use data from previous hiring processes to know the right applicant, among many others, who will be successful in the job they need for their business.
    5. For online applications, job seekers need to prepare their Résumé or Curriculum Vitae. Practicing for interviews is also necessary to be confident for getting hired. Many job hiring processes are already done online, including uploading required documents such as primary government IDs. Learning how to do this with your mobile phone is necessary for the job-seeking process.
  • B. How AI made Job Hunting in the Philippines easier
    1. All job sites have already adapted to AI and integrated it well into their systems. There are many online job search sites where you can find the job you need: LinkedIn.com is one of the most professional job sites online.
    2. To manage your job hunt well, a good workspace setup is a valuable investment. This setup includes a laptop, mobile phone, and important accessories, such as wireless earbuds, a mouse, a webcam, and a microphone. The most important is a fast, stable, and reliable internet connection.
  • C. AI-powered site and tools for job seeking
    • Register at LinkedIn.com, and build your job network by requesting connections with former Filipino college classmates or co-workers from a former employment. Then, create a well-presented LinkedIn profile with all important information such as skills and employment history.
    • While applying to jobs posted on LinkedIn, you can continue to build your job hunting network by posting content relevant to your work skills. The more useful your content, the more opportunities you have to obtain connections and followers to provide you with leads to very good corporations. It also increases your visibility to many hiring managers and human resources personnel.
Philippine Labor Statistics Analysis

Comparison of Employment and Unemployment Rates (November 2023 vs. 2024).

Unemployment Rate Trend (%)
0.0% 1.0% 2.0% 3.0% 4.0% Oct 2024 3.9% Nov 2023 3.6% Nov 2024 3.2%
Current Employment Rate (Nov 2024)

96.8%

Highest rate reported.

Year-on-Year Improvement

+0.4%

Nov 2024: 96.8%

Nov 2023: 96.4%

Summary of Improvement
  • The employment rate saw a marginal increase from 96.4% in Nov 2023 to 96.8% in Nov 2024.
  • The unemployment rate has consistently dropped, reaching a low of 3.2% in Nov 2024.
  • The 3.2% unemployment rate in Nov 2024 is lower than both the previous year (3.6%) and the preceding month (3.9%).
Gen AI image of two professionals working online with their laptops

Adaptable freelance content creators seeking additional income streams from part-time jobs

Philippine MSMEs Adapting to AI-Driven Business Landscapes

Instead of just a job, an additional income stream to consider is starting an MSME. MSMEs in the Philippines are Micro Small Medium-sized Enterprises.

MSMEs are valuable for the Philippines' economy. According to statistics published by Philippine Department of Trade & Industry (DTI) in 2022, 99.59% are registered as MSMEs and 0.41% are registered as large enterprises. These percentages also present the value of MSMEs in the Philippines vis-a-vis large corporations [3][4].

  • The Future of MSMEs: Embracing AI for Growth in the Philippines
    1. If you plan to start an MSME, it is important to update your AI knowledge and skills. The progress of any business now is also rooted in its AI-enabled operating systems. Business operations are easy to scale with AI.
    2. The benefits of AI for MSME growth
      • If planning for a physical location for your store, also set up an e-commerce platform to sell your products or services online. Examples of e-commerce platforms popularly used by Filipinos are Shopee, Lazada, and Shopify. These platforms are foreign-based. A locally-based e-commerce platform that has lower fees than the three previously mentioned is Enstack .com
      • Facebook is also a platform to sell one's products or services.
      • All these platforms have built-in AI capabilities to easily generate the text, images, or videos you need to market your product or service.
GEN AI image of two professionals working on both their smartphones and laptops

Professionals are developing their AI skills with mobile phones and laptops

The concept of Filipino Hanapbuhay

Two mindsets needed for Filipino hanapbuhay today: a positive mindset and a growth mindset.

When the mind is open and willing to learn new skills, it can easily adapt to the new ways of livelihood in the online ecosystem. Adapting to change with a positive mindset is an important element of hanapbuhay "in the age of AI".

Gen AI image of job seeker applying for jobs online with his laptop

Job Seeker Leveraging AI for Job Applications
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